богатство

Институционална обстановка

Седалището на "Fortune" се намира в "Times-LifeBuilding" на Шесто авеню в Ню Йорк. Много известни списания на TimeWarner Group са разположени в тази сграда, като "Time" и "Celebrity", което е най-много "сграда на известни списания". "Fortune" заема издига 15-ия и 16-ия етаж на сградата, с редакционния отдел на горния етаж и оперативния отдел на долния етаж.

Theentireeditorialdepartmenthas150people,andthereareabout150operatingstaff,whichisquitealotforamagazinethatonlycomesouteveryotherweek.Senioreditorsarealloneperson,oneroom,andtheyallhavewindows.Theiraverageageis45to50yearsold,whichisthewealthofFortune.

Сред тях най-възрастната г-жа Карол Лумис (CarolLoomis), 72-годишна, и тя пише всички важни финансови статии на Fortune. Обикновените репортери и редактори работят в големи стаи без прозорци.

Според въведението му "Fortune" има тираж от 885 000 копия. Основният му конкурент, Business Weekly, е в съседната сграда с малко по-голям тираж, около 1 милион копия. Друг съперник "Forbes" има малко по-малък тираж, около 850 000 копия.

"BusinessWeekly""isknownforitsnews",and"Fortune"becauseitisabiweeklymagazine,"doesabetterjobinthedepthofreporting.""Fortune"focusesontheUSeconomy.Duetothehighcost,FortunehasonlytworesidentreportersinLondonandanotherreportertoAsia.Inthepast,theAsianreporterstationwaslocatedinTokyo,butitwaslaterchangedtoChina.ThereporterstationedinBeijinghasjustreturned,andthenewlyappointedreporterisgoingtosetupthereporterstationinHongKong.Inaddition,"Fortune"employsmorethan20specialwritersaroundtheworld,andthismoney-savingmethodisverycommoninAmericannewspapers.In"U.S.NewsandWorldReport"magazine,Ihaveseenalistofmorethan100specialcontributorsfromallovertheworld.

ThepersoninchargeofrankingcompaniesiscalledMitchellKakas,wholooksabout50yearsold.Heleadsagroupof5peopleandoccupiesalargesuite.TheyareresponsibleforthevariouscompanyrankingsofFortune,amongwhichtheythinkthemostimportantarefour:thetop500Americancompanies,thetop500globalcompanies,therankingofthemostpopularcompaniesintheUnitedStates,andtherankingofthemostpopularcompaniesintheworld.

AccordingtoKakasandhiscolleagues,theirworkismainlyconcentratedinthefirsthalfoftheyear.Allrankingsaredoneby5people.Everyoneisresponsibleforcertainregionsorcountries.Afterfinishingone,theywilldoitcollectively.another.Thecut-offtimefortheglobaltop500statisticsisthelastdayofJune,anditisoftenatthelastminutetomodifythelatestdataorevenchangetherankingorderofindividualcompanies.Thisworkstartedin1954.Atthattime,itwasverydifficult.Thecomputerwasstillmanual.Inadditiontotheadvancedequipmentandmethods,themoreimportantthingisthataftersomanyyears,ithasbecomefamiliarwiththeroadandhasacompletesystem.Aslongasthecompany’sfinancialEnterthereportform,andtherewillbearoughoutline.

Thecalculationoflistedcompaniesisthemostconvenientandthedataisthemostaccurate.Becausethefinancialstatementsoflistedcompaniesarepublic.However,thebranchesoftheselistedcompaniesoftenincreasethedifficultyofstatistics.Forexample,howmanybranchestheyhave,whatarethesalesofthesebranches,etc.,sometimesitisdifficulttofigureout.Inaddition,therankingcriteriavaryfrommagazinetomagazine,whichisthereasonwhyFortuneandForbesdifferintherankingofcompanies.Forexample,"Forbes"onlycountslistedcompanies,state-ownednon-listedcompaniesdonotcountthem,and"Fortune"alsocountsstate-ownedcompanies;"Forbes"takesthecurrencyofthecountrywherethecompanyislocatedandtheU.S.dollaratthetimeofthestatisticaldeadline.FortuneusestheannualaverageexchangeratebetweenthelocalcurrencyandtheU.S.dollar.Inaddition,thefiscalyeardeadlinesusedbythetwomagazinesaredifferent.

Режим на работа

Целта на списание "Fortune" е "да създаде наръчник за мениджъри."

Theoperationof"Fortune"istoimplementauniquecompanystructure.Itconsistsoftwoindependentparallelsequencesthatdonotinterferewitheachother.Intheeditingsystem,thehighestleaderisthechiefeditor;inthemanagementsystem,thehighestleaderisthepresident.Theeditor-in-chiefandthepresidentaresidebysidewithnoaffiliation.Theeditor-in-chiefdoesnotconsideradvertisingormakingmoney,butonlyconsidershowtocreatethebestmagazinethatreaderscantrustaccordingtotheirprinciplesandideas.

Thepresidentisresponsibleformarketingandmakingmoney,buthemustnotexertanyinfluenceontheeditor-in-chieforinterferewiththereport."Fortune"hasrepeatedlysacrificedhugecommercialprofitsinordertoinsistonobjectivereporting,andevenpublishedreportsthatseverelycriticizeditsownheadoffice,butreportersandeditorshavenotbeencondemnedforthis.

ThisuniquecompanystructureensuresthatFortunemagazinecanabidebyprofessionalethicsforalongtime,reportandevaluatepeopleandeventsinthebusinesscommunitytruthfullyandfairly,andestablishauthorityamongbusinessleaders.Ahighdegreeofcredibility.

ThiskindofauthorityandcredibilityhasenabledFortunetohaveawiderangeofinfluenceandappealintheinternationalbusinesscommunity,whichinturnhasbroughtstableprofitstothecompany.InthesecondyearafterIBMwithdrewfromadvertising,Fortune'sadvertisingrevenueincreasedby13.6%overthepreviousyear."Fortune"isknownforitsopenness,fairnessandjusticeinitsevaluationofenterprises,andithasalwaysenjoyedahighdegreeofauthority.

FoundingHistory

The1920sweretheeraofrapideconomicdevelopmentintheUnitedStates.Atthattime,someeconomicnewspapersandperiodicalswerestillstuckonsomeoldconceptsandcouldnotkeepupwiththerequirementsofthedevelopmentofthesituation.

През 1929 г. Хенри Рут, със своето удивително прозрение, решава да отвори ежемесечно списание, посветено на бизнес общността, наречено „Fortune“, което основно публикува статии за научни изследвания по един икономически въпрос.

InMarch1929,HenryRuth,thefounderofTimemagazine,statedinapublicspeech:Enterpriseislife.Itisanecessaryconditionforartists,priests,philosophers,anddoctors.Becauseenterpriseshaveadecisiveinfluenceonthelifeofartistsorphilosophers,ordinarypeoplemusthavearelationshipwithenterprisesatanytime."Hisremarksrevealedthecorerolethatbusinessplaysinsociallife.

Intheautumnof1929,thefirstissueof"Fortune"magazine184pages,allprintedonheavyweightcoatedpaper,andequippedwithbeautifulItwaspublishedinChicagobeforetheblackOctoberwhenthestockmarketplummeted,anditwaspricedat$1.

In2013,ithasachievedglobalinfluence.ThecorecompetitivenessofFortuneItishighlyauthoritativethatisassociatedwith"capitalistbusinesssuccess"(Russian).Thetwomagazineoperatingbrands"FortuneForum"and"Fortune500"thatarewellknowntobusinessmenaroundtheworldcontinuetomaintainitinthefinancialindustry.Hegemonyinthefield.

Списъкът Fortune500 се превърна в една от най-влиятелните компании в света, а Глобалният форум на Fortune се счита за „мозъчна атака“ на световните икономически гиганти, добра възможност за „вдъхновяване на ново мислене“.

InNovember2018,thepublishinghouseMeredithinDesMoinesannouncedthatithadagreedtosellFortunemagazinetoFortuneMediaGroupHoldingsLimitedforUS$150million.Thecompany.ThecompanyiswhollycontrolledbyThaiChinesebusinessmanChatchavalJiaravanon.

Лице домакин

На 3 април 1898 г. Рут е роден в Пенглай, Шандонг, Китай, семейство на християнски мисионери в Съединените щати. Учил е в Янтай, Шандонг, Китай, когато е бил млад. Балтиморски вестник от 1921 до 1922 г.

САЩ през 1923 г. Лус и Хардъно основават "Тайм" в Ню Йорк. Лус е издателят, а Хардън - главният редактор. ndertheTimeWarnerGroup.

In1929,HenryRuthdecidedtopublish"Fortune"aftertwoyearsofinvestigationandresearch.Sucha"extremelyluxuriousappearance"Theillustrationsareextremelyprecious,andthearticlehasamagazinethatissuitableforitsbusinesstogainitsduestatusinthepublicmind.

През 1929 г., след смъртта на Хардън през 1929 г., Рут става главен редактор на Fortune. Издава чуждестранното издание на „Time“ Weekly. След това, с „Time“ като ядро, известни списания като „Happiness“ и „Life“ се публикуват последователно, образувайки най-голямата издателска тръстова компания в Съединените щати tedStates-TimePublishingCompany.Ruth е служил като главен редактор на различни списания на компанията .

Inthe1960s,thecompany'spublishingscopeexpandedtobooksandotherpublications,andestablishedsubsidiariesindozensofcountries.

In1964,Ruthretiredandchangedhisposition.ChairmanoftheeditorialboardofTimesPublishingCompany.Heisgoodatrhetoricandispoliticallyconservative.Duringhislifetime,hehasanimportantinfluenceontheRepublicanPartyandtheU.S.government’sChinapolicyandisoneofthemostpowerfulfiguresintheU.S.publishingindustry.

На 28 февруари 1967 г. Лус, основателят на списание Time, умира във Финикс, Аризона.

Rusisgoodatusinghistoricaldataandcollectingreal-lifematerials,makingthearticlespublishedin"Times"morereadablethannewspapersandradio.Harden'suniquewritingstyleandlivelylayoutalsohelpedTimetoquicklybecomeoneofthemostpopularandinfluentialjournals.

Основно класиране

Класиране на предприятия

Топ500класиране

In1954,FortuneMagazine,USAThelistoftheworld's500largestcompaniesbegantobelaunchedwithrigorousevaluation,thatis,the"Fortune500list"hashadahugeimpactsincethen,sothatithassurpassedthecountry,nation,andculturetobecomeastandardoftheglobaleconomy.Sofar,intermsofinfluence,nomedia"rankinglist"canmatchit.Thisrankinghasbecomeanimportantindicatorusedbyworld-renownedcompaniestojudgetheirownstrength,scaleandinternationalcompetitiveness,anditisalsoanauthoritativebarometerofthestateoftheworldeconomy.Beinglistedintheworld'stop500isnotonlyagreathonorforthecompany,butalsomeansthatthecompany'sintangibleassetshaveincreasedbyhundredsofmillionsovernight.BankofChinaenteredthewealthrankingforthefirsttimein1992.

"Fortune"magazineuseditsinfluencetoorganizeaseriesoffinancialforums,suchas"Fortune500Forum(CEO)"and"FortuneChiefFinancialOfficerForum"."Fortune"magazinebegantohosttheFortuneGlobal500annualmeetingin1995,the"Fortune"GlobalForum.Itselectsanattractive"hot"locationintheworldonceayearandinvitesthechairman,president,andpresidentofglobalmultinationalcompanies.TheCEOandworld-renownedpoliticiansandscholarsparticipatedtodiscussmajorissuesrelatedtotheoveralldevelopmentoftheworldeconomy.Thetwomagazineoperatingbrands"FortuneForum"and"Fortune500",whicharewell-knowntopeoplearoundtheworld,continuetomaintaintheirhegemonyinthefinancialfield.The"Fortune"magazine’sannualTop500rankingshavebecomeoneofthemostinfluentialcompaniesintheworld,whilethe"FortuneGlobalForum"isregardedastheworld’seconomicgiants"brainstorming"and"inspiringnewthinking".Goodopportunity.Theoperationofthemagazineitselfstillmakespeopleunabletoseethatithasanyoldstate.Eveninthefaceoftheneweconomicmagazinesthataredeterminedtochangeeverythinginthepastfewyears,Fortunestillmaintainsitspreciousfreshness.In2013,thenewFortuneGlobalForumwasheldinChengdu,SichuanProvince.

2011 ChinaTop500

На 13 юли 2011 г. бяха обявени 500-те най-добри предприятия в Китай за 2011 г. В сравнение с предходната година прагът на оперативните приходи в краткия списък се е увеличил с 1,2 милиарда юана. Сред тях ChinaPetroleum&ChemicalCorporation е класирана на първо място, аChinaMobileкласирана трето.Това също е единствената технологична компания в горната десетка.Другите два основни телекомуникационни оператораChinaTelecomиChinaUnicomкласирани съответно на 14 и 19.

Amongthetop100companies,thereareatotaloffivetelecommunicationscompanies.TheyareChinaMobileranked3rd,ChinaTelecomranked14th,ChinaUnicomranked19th,ZTEranked47th,andChinaCommunicationsServicesCorporation.Ranked79th.

Освен това, три телекомуникационни компании, TianyinCommunicationHoldings,TCLComunication и FiberhomeCommunication, влязоха в списъка с топ500.

Amongthe40mostprofitablecompanies,ChinaMobilerankedfourthwithanetprofitof119.6billion,andChinaTelecomranked17thwithanetprofitof15.7billion.Therearenotelecommunicationscompaniesamongthe40companieswiththehighestprofitmarginsandloss-makingcompanies.

Itisreportedthatin2011,thetotalrevenueofChina'stop500reached18.9trillion,anincreaseof38%overthepreviousyear,accountingfor47%ofChina’sGDP;totalprofitreached1.9trillion,anincreaseoverthepreviousyearThat’s47%.Althoughtheincreaseinnetprofithasdroppedalotfromthe115%increasein2010,thisgrowthrateisstillveryhigh,andthehighgrowthin2010isbasedonthesharpdeclineinprofitsin2008.Forty-fivecompaniesenteredtherankingsforthefirsttime,andonly9ofalllistedcompaniessufferedlosses.

2011CompanyNameRevenueNetProfitIndustryRanking(Chinese)