Name Origins
Asha meaning in Hindi is "hope", it is also reflects the growing economy, unique consumer aspirations. After Asha outset in the name of the candidate list, check and accept the legal connotation of examination, the name successfully passed both tests, and was eventually chosen as the new name.
Asha represents the field of low-budget market for Nokia mobile phone family, in this market segment, more than 1 billion Internet users are waiting. With a series of feature and smart phones comparable mobile phones, Asha value goes far exceeded expectations.
Inspired
Nokia Nokia Asha design inspiration from the close attention of consumers in developing countries. Whether Asha series of product designer or person in charge of Nokia's non-smart phone business, China and India have had in-depth township, visiting local consumers, understand their way of life.
Nokia's designers have had experience of a trip to India. Designers have the experience where the mobile network environment "challenging." Let familiar with the network and antenna technology R & D personnel to experience the actual situation, they will promote the development of a truly effective solution to change people's lives radically. In fact, Nokia is working hard to develop the use of electricity consumers longer battery, the background noise is very serious development amplification city a better speaker.
future development
In the past, with high manufacturing efficiency and unparalleled distribution scale, Nokia's non-smart phones occupy a very important position in developing countries. However, with the advent and development of smart phones, consumers would like to see more features. Affected smart phones, even if they affordability of prices is still limited, but that does not prevent them from growing demand for mobile phones.
With the introduction of Asha series, Nokia began to respond to this, is committed to providing mobile phone with a large number of smart phone features but the price is very economical. QWERTY keyboard? Have. application? Have. the Internet? Have. Touch? Have. All of which are integrated into the user does have the ability to buy the phone.
Asha501 (5 Zhang)
Asha series platform is the first mobile phone Nokia 501. The phone weighs 98 grams and has a colorful design. At the same time, Nokia announced that it will build a following Asha Symbian platform, controlled by its own smartphone platform. In the application, there are a number of developers to develop for a proprietary application.
2014 Nian Microsoft is put into action as a major strategic adjustments, the history of the largest layoffs is clearly a major initiative to make the industry shocked. Then for its future mobile phone business is going to do what? The answer is that Microsoft will abandon all non-business WindowsPhone series of mobile phones, including Nokia X series Android system, and low-end S40 Asha series.
According to well-known technology TheVerge media reported July 17, Microsoft plans to gradually narrow in the next 18 months, Nokia and divest its function machine business, and strengthen the development of WindowsPhone business. This also means that the function of machine age has hit countless brilliant Nokia will eventually have to withdraw from the market.
According to Microsoft's mobile business leader Joe Harlow (JoHarlow) issued an internal memo to employees shows that Microsoft will focus on the future WindowsPhone business for Asha, Series40 series models and NokiaX series of Android smartphones R & D and investment will go into "maintenance mode" and will be terminated within the next 18 months to provide services for these models. Jo Harlow said, which means more models will not be able to get service updates or new features.
System Features
With a unique "fast switching", it does not need to be able to switch off the SIM card, apart from the competition. Even more exciting is that Nokia's dual SIM mobile phone has now become a routine business, the future of most low-end phones will have single-card and dual-card model.
2013 On May 9, nokia Asha system will be upgraded to a smartphone operating system. And the release of Nokia Asha501, the first to use the new Asha platform for smart phones.
News
Beijing time on October 22, 2013 15:00 pm local time at 11 o'clock on October 22, 2013, Nokia held its Abu Dhabi in the United Arab Emirates heavyweight Nokia 2013 World Congress year.
The General Assembly has just begun, it Elop announced Nokia Asha family of several new products - Nokia Asha500, Asha502, Asha503 officially released!
Nokia Asha500 / 502/503 published
Nokia Asha500, Nokia and Nokia Asha503 Asha502 employed plus the new multicolor transparent shell case binding bis layer body design. Three new machines will have bright red, brilliant green, yellow, blue, white, black and six colors.
Nokia Asha500 equipped with 2.8-inch screen, 2.0 megapixel camera, and provides a single version of the card supports hot-swap technology (Easy Swap) dual card version. This product is expected to be, sold in Asia Pacific, Europe, Latin America and the Middle East in Africa, it is expected to sell for $ 69 (excluding taxes and subsidies).
Nokia Asha502 equipped with 3-inch screen, a 500-megapixel camera with LED flash, support hot swap technology (Easy Swap) dual card version. This product will be available in Africa, Asia Pacific, Europe and the Middle East, it is expected to sell for $ 89 (excluding taxes and subsidies).
Nokia Asha503 support 3.5G network, with 3 inches second-generation Corning Gorilla glass screen, a 500-megapixel camera with LED flash, single-card version and also provide support hot swap technology (Easy Swap) dual card version. This product will be in Asia Pacific, Europe, Latin America and the Middle East for sale in Africa, it is expected to sell for $ 99 (excluding taxes and subsidies).