Overview
Mobile operator refers to a service department that provides mobile communication services.
Domestic three major communication operators: China Mobile, China Unicom, China Telecom.
The world's six major communication operators: does not include China Mobile and China Unicom.
UK Vodafone, France Orange, NTT (Japanese Telephone Telegraph) Docomo, German Telecom T-Mobile, Netherlands KPN, US Sprint
Note: China Railcom and China Mobile merger For China Mobile (last communication reorganization)
China Waitong's basic telecom business is incorporated into China Telecom
China Netcom and China Unicom merge into China Unicom
Mobile operators provide suppliers of network services because the state is quite strict in communication management. Only a company that has a license issued by the Ministry of Information Industry can set up a network. From the communication industry, equipment manufacturers and operators are interdependent, but operators are generally more advantages, as China Mobile regulates Nokia and other mobile phone manufacturers. Some of the mobile phones produced are on the global brand.
Mobile operation prospects
Industry and Information Technology statistics show: 2010, the national telecom main business income has completed 81.9 billion yuan, an increase of 6.6% over the same period of the previous year; national mobile communication income accumulated It has completed 571.88 billion yuan, an increase of 11.6% over the same period of the previous year, and the proportion of the main business income of Telecom's main business increased to 69.82% from the same period last year. At the same time, with the development of digital communication technology, consumers have steadily enhanced consumption demand for mobile operation value-added services. According to
As the mobile operation industry is competitive, many suppliers and operators on the telecommunications industry chain pay more and more attention to the research of the industry market, especially the development trend of industrial development. This report mainly analyzes the characteristics and market environment of China Mobile Operation Industry; the development status and development prospects of mobile operations industry; the development status and prospects of calling business in mobile operations industry; market size and growth trend of mobile operation industry value-added services; residents move Investment of value-added services; the technical level of mobile operations industry; domestic and foreign mobile operators and value-added services suppliers' business situation; mobile operations industry investment and financing environment, current status and risk. At the same time, Zuo is fully detailed in detailed market data in the whole industry, allowing you to comprehensively and accurately grasp the market trend of the entire mobile operation industry, thus win the opportunity in the competition!
Payment mode
With the popularity of smartphones, major businesses have also aimed at mobile payment. Mobile payment actually covers a range of products and mechanisms, and the entire value chain also involves the interests of mobile operators, service providers, equipment manufacturers, major merchants, end users and other parts. What forms of mobile payments include different payment forms? Regarding these issues, a specialized research team of Business Insider issued a report, and we organize as follows.
First, we define the mobile payment as: Use a specific technique for mobile devices, allowing users to purchase goods or services directly through mobile devices, or implement currency exchange systems. Mobile payment mainly exists four major forms:
operator billing payment mode means the entire payment process by the operator package. The mobile payment work of this mode is authorized to pay a payment behavior (usually by SMS).
provides the user's mobile operator to help users handle the entire payment process and take some profits. The payment fee will be directly included in the mobile phone bill.
gives an example when a charities, or a TV advertiser makes you reply to a certain number with a SMS, is a carrier's billing mobile payment.
The advantage of this payment method is that it is very convenient for consumers. They only need to send text messages to be licensed, they can complete the transaction.
Another advantage of this payment method is that this type of media threshold for this payment method is very low. For users who do not have a bank card or credit card account, they can also enjoy this service. In addition to applications in developing countries, this payment method is also a population in developed countries, such as teenagers that usually have no bank cards or credit cards.
Disadvantages However, there are two shortcomings in operator billing:
operators usually take the big head of profits, and sometimes the proportion is up to 15% to 50%. This phenomenon has its historical reasons: before the iPhone era, the operator controlled the relationship with the end user, so they can be priced. Since the operator controls the entire value chain, and the proposal is usually high, the scope of application of such payment methods has been limited. However, in addition to this reason, there is another reason:
operator billing also depends on how the business between major companies and operators. Without a particularly good API, a company can easily perform transactions between customers through operators. For a company, to reach a big audience and provide such payment methods, they means they need to talk to their works in their own cooperation programs, and this cost is not low.